There is no doubt that when it comes to a pecking order for domain names, anything ending with a .com has ruled the roost and seen of plenty of upstarts who have dared to challenge its supremacy.
Having to settle for a .org or a .net often feels like you have missed out on the first prize, but generic top level domains (gTLDs) are definitely having a go at shaking the .com domain from the tree and challenging its supremacy.
If you take a look at some of the gTLDs that are selling well, you can see why there is a growth in the number of TLDs available, having shot up from just 23 in 2013, to more than 500 different options in recent times.
Some domains have flopped for sure, but .berlin for example, has proved to be the most popular gTLD and provides optimism that the .com dominance might just get a serious challenge. Another successful new gTLD that is showing promise is the one that was first to break to barrier of 100,000 registered domains, among new entries. It’s .club!
ICANN is the international organization that is tasked with the responsibility of keeping the domain name system stable, and in the last few years they have accepted more than thousand applications for gTLDs.
It is fair to say that not all of them have proved to be that popular, but there have definitely been some winners amongst the turkeys. This infographic takes a look at the impact that gTLDs have had and provides an insight into which gTLDs matter.
The .com domain might not be displaced from its throne just yet, but there are plenty trying to find an alternative that we all like.
Infographic source: WhoIsHostingThis.com